Product Marketing Manager
GrowthX Media
Austin, TX (Hybrid / Remote)
$110,000 - $140,000 / yr
4+ Years
Full Time
Job Description
GrowthX Media is hiring a strategic Product Marketing Manager to craft compelling value propositions, lead go-to-market (GTM) launches, execute customer acquisition campaigns, and drive product adoption for our suite of SaaS clients.
Key Responsibilities
- Develop positioning, messaging frameworks, and GTM strategies for new product launches.
- Conduct in-depth competitor intelligence, customer interview research, and market analysis.
- Partner with product and content teams to produce high-converting landing pages, sales enablement decks, and case studies.
- Analyze full-funnel marketing metrics to optimize conversion rates and CAC across channels.
- Drive webinar presentations, email nurture workflows, and product launch events.
Qualifications & Requirements
- 4+ years of B2B SaaS or agency product marketing and growth experience.
- Exceptional storytelling and copywriting capabilities with high attention to detail.
- Hands-on experience with marketing automation tools (HubSpot, Marketo) and analytics (Google Analytics, Mixpanel).
- Demonstrated ability to drive cross-functional alignment between sales, product, and marketing.
- Strong quantitative data interpretation and A/B experimentation skills.
Skills & Tech Stack
Product Marketing
GTM Strategy
B2B SaaS
HubSpot
Copywriting
Market Research
Analytics
Perks & Benefits
- Flexible hybrid/remote schedule with quarterly company retreats
- Equity share incentive options in high-growth client ventures
- Top-tier health, dental, and life insurance benefits
- Wellness stipend for gym, mental health, and healthy lifestyle choices
- Collaborative, high-energy environment with clear promotion pathways
About GrowthX Media
GrowthX Media is an industry-recognized growth consultancy and venture partner powering accelerated scale for innovative tech and digital brands.